Shop Organization: Create a positive customer experience

Your shop's well-organized, professional look makes a great impression and makes it easy for your customers to find what they're looking for fast. One of the benefits of PremiumShops is that you can customize a great layout with sections to organize products, and add more than one of each product for the best representation of your designs. Design your shop to appeal to your customers' shopping behavior and they're more likely to keep coming back.

Choose what works best for your shop. Organize by:

  1. Designs

If you organize your products by designs, your customers can select the design they like best, and then choose the product they want to buy from that design.

  1. Design type

If you have a lot of designs, you can group your designs.

  1. Product groups

With Premium Shops, you can offer more than one of each product featuring different designs. This means you can have a section of t-shirts, mugs, framed prints and more. 'By product groups' includes apparel, housewares, paper goods, and posters. If you think your customers shop primarily by product type and then by design, this is the way to go

  1. Occasion

Perfect for gift-oriented shops, organize your shop by occasion. Create products and designs for birthdays, graduations, new baby, weddings, and anniversaries to name a few.

  1. Demographics [his/her/baby/teen/pet]

Organize your products by the demographics of your target customer. Offer a section 'for him' with men's apparel, 'for her' with women's apparel, 'for baby' with baby apparel and bibs, and 'for teens' baby doll t-shirts, raglans, trucker hats, etc.

  1. Categories

Combine several types of categories in your shop. You can use tabs on the top navigation to organize by price, best sellers and new arrivals. Then on the left navigation bar, organize by product groups, and on the main page showcase by designs.

last edited 2006-01-23 19:37:19 by 63